Most first home buyers walk into the home building process not knowing what to look for, what to avoid, or who to trust.
That’s completely normal. And it’s exactly why we’re here.
Before you speak to a builder, speak to us.
We’re your independent building broker.
Think of us like a mortgage broker, but for home builds.
We work for you, not the builder, to guide your journey from start to finish.

Why use a building broker?

Unbiased advice
We represent you, not a builder. We’re here to champion your best interests, expertly negotiate the best deal for you, and provide the straightforward advice you need to hear.

A partner through it all
From securing finance and your block, to selecting the right builder for you, we’re by your side, offering guidance, clarity and advocacy at every stage.

No price disadvantage
Our service is 100% free for buyers. Whether you go with us, or go direct to a builder, the price will be the same.


How it works
Buying your first home should feel exciting, but for most people, it’s overwhelming before they even begin. That’s where we come in. Well help you:

Regret-proof your build
Most builders won’t tell you everything upfront. And when you’re only hearing from them, you’re only getting their side of the story.
So we wrote it down. Everything we’ve learned from years inside the industry, including the things builders don’t advertise, turned into a simple guide to help you stay in control.
The rise of the building broker

When mortgage brokers first emerged in the 90’s, many people questioned why they even existed.
Why would someone need help choosing a home loan?
But over time, the value became clear:
- Mortgage brokers gave buyers more choice
- They helped people compare options more transparently
- They kept lenders accountable
- And they helped clients achieve better outcomes
Today, most Australians wouldn’t think twice about using a mortgage broker.



The same thing happened when platforms like Uber changed the transport industry.
At first, people were sceptical. But consumers quickly saw the benefits:
- More transparency
- Easier comparisons
- Better visibility around pricing and service
- More convenience and control



The pattern is often the same:
When a new model puts the customer first, traditional industries tend to resist it.
The building industry is no different.
That’s where building brokers come in.
At Locale Homes, we sit between the buyer and the building industry to help clients make more confident decisions. We help you compare builders, understand what you’re actually getting, and avoid costly mistakes that many buyers don’t see until it’s too late.
Some people still ask:
“Why involve another person in the process?”

Fair question.
But the reality is:
- We work in your best interests
- We help buyers access better opportunities and clearer comparisons
- We know how to negotiate
- We know what red flags to look for
- And we help clients avoid expensive decisions they may regret later
Buying or building a home is one of the biggest financial commitments most people will ever make.
You deserve someone in your corner.
Not sure if you’re ready to take the plunge?
We understand that building a home is a huge decision, and you might have some questions or feel unsure about the next steps. That’s perfectly normal! We’ve created some helpful resources specifically for first home buyers in Perth to help you feel more confident and informed.
Take the first step in your ownership journey with our FREE First Home Buyer’s Guide.

Let’s clear things up
Going straight to a builder often means you’re only seeing one option. Their homes, their pricing, their terms.
A building broker works differently. We act as your advocate, comparing multiple builders and designs to help you find the best fit for your needs, goals, and budget.
Here’s why people choose a broker over going it alone:
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More choice: We compare a wide range of builders and floorplans — not just one catalogue.
- Peace of mind: Rely on the people in the know, who have vetted builders and selected those who will deliver.
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Impartial advice: We’re not tied to any one builder, so our guidance is genuinely in your best interest.
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Better deals: With insider industry knowledge, we can negotiate inclusions, price holds, build times and more.
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Clarity and confidence: We explain contracts, flag hidden costs, and break down the fine print so nothing catches you off guard.
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Ongoing support: From land sourcing to key handover, we’re by your side the whole way. We’re your property partner for life, after all.
Put simply: you get more value, less stress, and a better build experience when you have an expert in your corner.
Building a new home involves a lot of moving parts: from finding land and choosing a design, to comparing builders, understanding contracts, and managing costs. For most buyers, it’s unfamiliar territory.
A building broker helps you make sense of it all.
Just like a mortgage broker compares lenders, a building broker compares builders, helping you navigate the process with less stress and better outcomes.
People choose to work with a building broker because they want:
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Independent advice – not recommendations based on a builder’s bottom line.
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More builder and design choices – without having to shop around or be stuck with what one builder has on offer.
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Clarity on pricing and inclusions – including hidden costs that might catch you off guard.
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Guidance on timelines, contracts and the process – transparent and explained in plain language.
- Support from start to finish – from planning to key handover.
It’s about saving time, money, and hassle, while gaining confidence in your decisions.
Your new home journey deserves a better buying experience.
In a way, yes – you could consider us to be a building broker platform with a finance arm. However, there’s a significant difference between Locale Homes and other building brokers out there. We’re proud to bring a level of scale and sophistication to the West Australian market (and eventually nationwide) that is unparalleled in the industry.
One of the ways we differentiate ourselves is through our ability to seamlessly integrate with builders using best-in-class processes, our dedicated support teams, and our ongoing investment in technology platforms. This means that we’re able to align with different builders’ processes and offer you a streamlined, hassle-free experience. You’ll have a singular point of contact throughout the entire buying journey, from attaining finance, selecting your land, to building your dream home. No need to worry about the confusion that comes when dealing with multiple people.
You can rest assured knowing that we will be by your side, offering guidance through the decision-making process and helping you steer clear of any costly mistakes.
Everyone.
Of course, we would say that. But if you answer yes to any of these questions, a building broker could be a game-changer for you:
- First home buyer?
- Overwhelmed and not sure where to start?
- Too busy to shop around or even get started?
- Wasting time comparing builders and specs?
- Are you wasting time shopping around for a builder?
- Need advice on what builder to go with?
- New to the state and unsure about builders or finance options and government incentives?
- Looking for a full-service solution to sorting your finances, finding land, and the perfect home design from a builder that will deliver?
If any of these sound like you, we’re here to help simplify the process and guide you every step of the way. We’ll do that hard work for you.
Want to chat about how it all works? Book a free consult here.
What our clients say
★★★★★
I cannot recommend Audris at Locale Homes highly enough! From our very first meeting, she was incredibly friendly and approachable, making what could have been a stressful process feel exciting and manageable.
She went above and beyond to help me secure the perfect piece of land, but more importantly, she gave me the confidence I needed to actually start my building journey. I am so grateful for her expertise and genuine care.
★★★★★
Have had the most amazing experience with Locale and in particular Alistair who I just can’t thank enough for what he has done for us at an extremely difficult time. Securing our piece of land and building our new home is the most unbelievable venture we are so looking forward to and so excited! The journey so far has been smooth with everything explained to really put us in the picture of our dream becoming a reality in the not too distant future. Can’t thank you enough Alistair and Locale and really looking forward to our progress this year!
★★★★★
Shea was very professional and made the purchase of our land and house package happen! Without her we probably never would of pulled the trigger.
So stoked. Thanks Shea and team.
★★★★★
I can’t recommend Josh Beardsall at Locale Homes enough. His help and guidance in choosing and securing the perfect block of land for my new home was amazing. Josh made what could have been a stressful process feel incredibly straightforward. If you are looking for a home advocate who truly has your back, Josh is your guy!!! Thanks mate 👌
★★★★★
Adam and the team at Locale Homes are awesome. Easy to talk to, very well organized and efficient. We feel at ease diving into this major life milestone with the Locale Team in our corner. Can’t recommend enough!
★★★★★
Thanks to Kristen and the team for finding me the perfect block of land and organising everything from working with developers and builders to finding the perfect house plan. The whole process has been fantastic, they always answer every question, keep me in the loop with updates and I would be so lost without all their work. Highly recommend Locale Homes.
Why it matters?
Choosing the wrong builder can cost you time, money, and a whole lot of stress. That’s why we vet every builder for quality, communication, pricing, and reliability. If they don’t meet our standards, they’re not on our panel.
Don’t just build. Build smarter.
With land shortages, changing finance rules, and endless marketing noise, it helps to have someone genuinely in your corner. Locale Homes is your property partner for life — not a salesperson.
Ready to start your journey with clarity and confidence?


Ready to get started with a real advocate on your side?
Looking for the best building brokers in Perth? You just found us.
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We are here to make something special happen.
Our founder Adam Schaal started Locale Homes with one simple premise in mind. It was that West Australians deserved a better property buying experience – one that’s focused on the customer’s needs and aspirations, not those of big corporations.
We have decades of experience and are in partnership with some of the industry’s biggest names. Why does this matter? It gives us the ability to connect you with the perfect home, land, and finance options at affordable prices, with no extra or hidden fees.
Experience the Locale Homes difference where you’ll have one point of contact, offering guidance and advocating for you, at every step in your homeownership journey.
Let’s get to know a little more about you:
There is a place that is just perfect for you, your budget and your specific time in life. We will help you find your place, your locale.
Our team can help you discover what you really want in your home and help you achieve it. We do this by working closely with you throughout the whole process, from start to finish.
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